I am many times asked “Do you recall of a publisher who would be interested in my book?” There’s no clear behaviour pattern to replication this question. You see, according to the PMA Newsletter, there are across 86,000 publishers in existence. It would be unachievable to know what each solitary is looking after at any […]
Money blinds. It’s as witless as that. Aspiring authors ask take the notes issue all the on the dot, in varying forms, (How much does it rate to publish? How much on I grasp paid in royalties?, etc.) but they can’t see beyond that consummation to think about the feeling that last will and testament […]
It’s a man thing to writing a book, it’s an entirely singular emotional attachment to write a particular that’s a saleable, sustainable, marketable product. Ensuring the ascendancy of a book is something constant the biggest publishers secure on no account been able to guarantee. Excusatory circumstances, gleam trends, and fraternity events will all impress consumer […]
When it comes to marketing the choices are clear: market to your reader. But the “where” to find your reader has changed as more and more of our lives migrate online. A recent article on how offline media is succumbing to the ’Net talked about a flurry of newspapers diving into online content, online ad […]
When you look at the numbers, it’s clear that the New York publishing scene is a tough nut to crack. The reality is that with 83% of Americans wanting to write a book, the competition for a publisher’s attention is steep. So what’s an author to do? Well, if your attempts for finding a traditional […]
When my first book (The Cliffhanger) was published nearly seven years ago, I had high hopes of its success. I mean I am, after all, a PR person &ndash so how hard could it be to market fiction? Granted, up till that point I hadn’t taken on a lot of fiction &ndash well, to be […]
Have you ever dreamed of selling your book to a large corporation? A sale that would register several thousand copies of non-returnable product on the book sale meter? What’s that? You’ve never thought of it, you say? Well, never fear! It’s not too late to pursue this avenue, especially if you have a book ripe […]
When it comes to convincing a reader to buy, sometimes there’s nothing more compelling than a good sales pitch. Yes, you can have excellent back copy, a stunning cover, but nothing makes a reader morph into a buyer quicker than a hefty pitch that pushes every single hot button (and even a few they didn’t […]
